integrated-marketing

  • Home
  • Category "integrated-marketing"

How Important is Integrated Brand Marketing for Small Businesses?

The day-to-day running a small business is time consuming and labour-intensive; managing that business' marketing efforts sometimes gets lost in the...

Details

8 Secrets of Powerful Marketing Videos

Your marketing department is ready to produce a powerful and unforgettable video telling your brand's story and you want to know the secrets behind the...

Details

A Picture is Worth a Thousand Words – Emojis and Marketing

In 2015 the use of emojis, or digital picture characters, in marketing increased by 777% and the trend only continues as we progress through 2016.

Details

Three Trends in Food Marketing

Based on research from Mintel’s 2016 Canadian Lifestyles report, Canadian consumer spending on groceries and food service has never been higher. For...

Details

How to Engage Millennials with Targeted Digital Ads

Millennials represent approximately 27% of the Canadian population and 25% of the US population. That’s over 89 million people. With recent research...

Details

Bringing Retail and Digital to Life, Together

With 79.6% of Marketers increasing their Digital spend in 2016 and 61.2% increasing spend on social marketing specifically, now is the time for...

Details

5 Tips for Successful Retail Merchandising Design

Successful retail and merchandising design requires more than an offer and the latest products on shelf. Based on our experience in helping retail...

Details

Mindshape visits the North American International Auto Show

From January 11th to January 24th, the largest auto manufacturers and automobile experts in the world were in Detroit for the North American...

Details

5 Big Marketing Questions You Should Ask in 2016

With the end of January near, you and your organization are likely already working on new goals for 2016. But have you considered how your...

Details

Walmart Invests in the Dual Screen Experience with Masterchef

Since when do I need my smart phone to watch my big screen?  Well, actually for a while now.  Masterchef is just one of many shows engaging users in...

Details